Billie Eilish in the Gucci Eyewear Campaign

To reveal the latest Gucci Eyewear collection, Billie Eilish sets out on a dreamlike car ride through the scenic Los Angeles landscape. The campaign video culminates in a mysterious meeting involving two vintage cars, two sunglass styles, and two versions of Billie Eilish. One and the same, yet different, the dual personas portray how eyewear, just like cars, can reflect one’s image in an expanded way.

Creative Director: Alessandro Michele 
Art Director: Lina Kutsovskaya
Photographer: Harley Weir